Brand Concept

Nature grants flowers their limited blooming season, while fragrances bestow upon them eternal immortality. The art of perfumery is a grand celebration, extending the lifespan of flowers. TancyTrue, an exquisite niche fragrance brand from Australia, embraces this celebration wholeheartedly.

In the moment a flower blooms, a springtime melody reverberates. With a single whiff of fragrance, one regains inner vitality. Abundant blossoms and fruitful harvests are not just nature’s gifts but also sculptors of the soul.

TancyTrue, this wondrous vessel of sensations, transforms abundant blossoms and fruitful harvests into the hanging moonlight, cultivating an eternal romance.

Chief Perfumer of TancyTrue

Grace Bennett

Enchanted by the ever-renewing world of flowers and plants since childhood, Grace Bennett has witnessed countless blooms and witherings from midsummer to bitter winter. The intricate veins of stems and leaves, the distinctive attributes of flowers and fruits, are etched in her very being, akin to the rhythm of a heartbeat.

Brand Inspiration

Founded in Australia in 2019, TancyTrue fragrance brand boasts a team of both a chief perfumer and a designer hailing from the same land. With the vast abundance of natural resources at their disposal, the perfumer delves into enchanting floral realms unknown to most. This exploration results in each fragrance skillfully navigating the delicate balance between “restrained harmony” and “uniquely fresh,” offering a multitude of delightful surprises in everyday life.

Brand Aesthetics

Artistic Grace

Gathering the vibrant hues of abundant blossoms, TancyTrue praises nature’s bountiful gifts and infuses boundless vitality into everyday life.

Crafted Elegance

Inspired by French gardens, the bottle design embodies a sense of fashion, seamlessly integrating style into the essence vessel. Through meticulous polishing and carving, the bottle exudes a sculpted, gentle artistic beauty.

Embracing Allure

Presenting a fusion of rebelliousness, elegance, and playfulness, TancyTrue portrays a feminine image that embraces every unique individual, allowing souls to dance freely with the wind.

Brand Vision

Sensory Serenity

By delicately capturing a fleeting moment, one can savor the nuances of everyday life as time flows. A gentle whiff unveils the overlooked beauty once more.

Inner Journeys, Fragrant Comfort

Planting hope in the realm of the mundane, TancyTrue dismisses the urban clamor, washing away the restlessness of life, and invoking springtime and sunshine wherever and whenever desired.

Lake of Emotions, Self’s Domain

Forging vessels with the essence of scent, navigating the hidden realms of the soul, drifting towards the heart’s desires. The aroma becomes a gateway to the emotional depths within.

Target Customer

TancyTrue aims to captivate young women aged 20 to 35, who seek emotional energy and a soothing ambiance through the art of fragrance. They embrace the gentle wisps of aromatic allure, creating a tranquil atmosphere.

These individuals pursue a textured life, delighting in crafting a refined and stylish lifestyle. They possess a curiosity for exploring new experiences, allowing ordinary daily moments to blossom into extraordinary splendor.

Vibrant Garden Collection

FRAGRANCED REED DIFFUSER

150ml/5.07fl. oz.

NATURAL SOY WAX

FRAGRANCED CANDLE

150 g/5.29 oz.

AROMA STONE DIFFUSER

600 g/21.16 oz

Shop at: www.tancytrue.com

Media Contact
Company Name: TANGEN INVESTMENTS PTY LTD
Contact Person: Tinny
Email: Send Email
Country: Australia
Website: WWW.TANCYTRUE.COM